Lisa Mains-Sheard

Digital is always moving. I like the idea of being part of and contributing an ever-evolving flow

Country of origin

South Africa

Which company do you work for?

South Africa

What is your specific area of specialisation?

Digital Marketing and Digital Transformation

How long have you been in the Science, Technology, Engineering and Maths (STEM) fields?

6 years

As a woman in a male dominated industry, what has been the biggest challenge you have faced in your career, and how did you overcome it?

Speaking up and speaking for yourself. Learning that your thoughts and ideas matter is key for me. When I first started joining bigger meetings, I felt I was unable to speak honestly and tended to just agree. Now I have learnt the importance of my agenda.

What inspired you to join this industry?

Digital is always moving. I like the idea of being part of and contributing an ever-evolving flow

What changes, if any, have you seen in your field with regards to women in your field?

The rise of women led tech platforms and companies is on the rise and definitely plays a part in inspiring the next generation. The addition of this diversity can also be seen in the positive results these companies have experienced.

How can we attract more women to consider a career in the STEM fields?

Fostering early interest that, this is an industry for me [women] too.

If you were to advise other young women starting their careers in the tech or within the STEM fields, what is the one thing you would say to them?

Your perspective is important. Drive it

When not working, what do you do for fun?

I enjoy spending time with my two dogs and being outside with them. I am currently renovating my home and spend time looking at interior design ideas and DIY tricks.

 

Nominate yourself, a friend, colleague or inspiring women in the technology and STEM fields to have their story featured. Let’s collectively join and create a movement of women leaders in the industry. Nominate with a social media handle in the comments of our social post and we will get in touch so we can inspire more women.